Princess Household Appliances B.V., a Dutch firm specialising in small domestic appliances, was established by its former owner Aad Ouborg in 1994. Thanks to its highly distinctive approach "Business is Entertainment‟, the company has grown explosively. Princess is the world's largest provider of small chrome domestic appliances.
Princess has its own in-house design team. Many of the products carry their own patent and therefore are unique in the world. This in-house design team can develop innovative products and allows Princess to directly respond to the needs of consumers.
Princess works with the world's best designers. Princess products are made with a great deal of creativity, inventiveness and inspiration. Products with which consumers and professionals alike enjoy working. Princess has the world's largest range of small chrome household kitchen products. The company's own inventions, which are born and carefully nurtured in Princess' own product development department, are a global success. With its own casting moulds and patents, the uniqueness of Princess products is guaranteed, for now and the future, throughout the world.
Household:
Small household appliances like toasters, blenders, juicers, coffee makers, griddles, grills, deep fryers etc, divided into a range of different product lines including:
Beauty:
Personal care products including hairdryers, curling tongs, hairstylers, groomers, nose and beard trimmers etc, divided into various product lines.
Princess enjoys working with renowned designers. Have a look at an overview below.
Philippe Starck by Princess
In 2007, the world-famous designer Philippe Starck created a fantastic beauty line for Princess. The beauty line consists of a Pistol Grip Hairdryer, a 3-in-1 Curling Iron Set, a Wet Tunes Bath & Shower Clock, a Beard Trimmer and a Washable Foil Shaver.
Crystallized made with Swarovski® elements
“Bling Glamour” was uppermost in our minds when Princess suggested making use of Swarovski crystals. The result is a beautiful series of piano black and pearl white beauty products, complete with Swarovski crystals. A powerful synergy of quality, design, and glamour, combining two world-famous brands. The Super Bling Hairdryer, a hairdryer with 1400 hand inlaid Swarovski crystals, is unique.
Jan des Bouvrie by Princess
A unique partnership between two world-class acts from the Netherlands. Princess and Jan des Bouvrie have joined forces with a single important aim: “Making cooking fun again!” “Funcooking” is the magic word. The Funcooking line is called Let's Cook by Jan des Bouvrie. It consists of four products with light colours, clean lines and Jan des Bouvrie’s signature: Jan des Bouvrie also designed a number of beautiful, streamlined blenders:
Let’s Blender by Jan des Bouvrie
Building on the success of the funcooking and blender designs, Jan des Bouvrie designed the "Simply White" range for Princess, consisting of coffee makers, kettles, sandwich grills, a deep fryer/fondue, and a toaster. This range's features are all typically "Jan des Bouvrie signature”: basic, clean, simple. A perfect match with Princess, because we also stand for ease of handling and raw power in performance.
Kids Design
Jaap and Lotte Ouborg, Aad Ouborg’s two youngest children, have developed two unique products for Princess. Both products have by now sold tens of thousands of copies and both products have been voted Product of the Year 2010 by Dutch consumers. Children from around the world can take part in the design competition which started in 2009: Will you be the new Princess Kids Designer? Unique ideas will be assessed by a professional jury. The Princess judging panel will assess products according to five criteria: originality, sustainability, producibility, design and commercial feasibility. The Dutch professional jury consists of: Jury foreman Jan des Bouvrie (the Netherlands’ best known designer), jury member Edwin Rutten (the Netherlands’ best-known children’s program actor), jury member and current kids designer Lotte Ouborg and jury member and current kids designer Jaap Ouborg. The Dutch winner will win a stay with his/her parents at Princess Hotel Bergfrieden, Seefeld-Tirol, Austria and will be entered into the international competition. The eventual winner of the Princess Kids Designer international design competition wins first prize; the global marketing of the winning idea. The winner will also receive a royalty per sold product.
Thanks to the current freezing cold temperatures, summer may seem very far away.
© 1994-2011 Princess Household Appliances B.V.
